Per Mollerup's "Marks of Excellence" is a seminal work on branding and logos that offers valuable insights into the history, typology, and strategies of branding. The book is an essential resource for designers, branding practitioners, and anyone interested in understanding the complex and multifaceted world of branding.

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Per Mollerup's "Marks of Excellence" is a seminal work on branding and logos that offers valuable insights into the history, typology, and strategies of branding. The book is an essential resource for designers, branding practitioners, and anyone interested in understanding the complex and multifaceted world of branding.