The Indonesian entertainment industry has experienced significant growth in recent years, driven by the country's large and youthful population, increasing internet penetration, and a growing middle class. The industry has become a significant contributor to the country's economy, with a projected value of IDR 24.3 trillion (approximately USD 1.7 billion) in 2022 (Badan Pusat Statistik, 2022). The growth of the industry has also been driven by the increasing popularity of online platforms, including social media, streaming services, and online video platforms.